The freshman Congresswoman’s online presence is equal parts radical and powerful. Learn from an influential millennial who grew up in a tweeting, snapping world.
Candice Helfand-Rogers
Candice Helfand-Rogers has worked as a journalist for some of the largest news organizations in the country over the course of her career, including CBS Local News and The Star-Ledger. She earned her B.A. in Journalism & Media Studies at Rutgers University. In her spare time, she enjoys singing with several ensembles in New York City and spending time with her son. Please contact [email protected] with questions or pitches.
Posts by Candice Helfand-Rogers
Bozoma Saint John is Now Officially a Queen
The marketing star best known for her work at PepsiCo, Apple and Uber received a special honor in her homeland of Ghana.
One Year Later: Has #TimesUp Changed Sexual Harassment in the Workplace?
On the heels of #MeToo, the Time’s Up Legal Defense Fund was launched. We look at how the #TimesUp movement has helped survivors of sexual harassment at work.
6 Major Money Moves Made by Women in 2018
We’re looking back on six multimillion-dollar business moves made by women this year. Read all about the cash these enterprising women either raked in or plunked down in 2018.
5 Marketing Stunts That Turned Heads in 2018 (And What We Can Learn From Them)
Tesla, Nike and Payless made big splashes this year with savvy, buzzy publicity stunts. Look back on them with us, and read about women entrepreneurs who have tested similar waters.
How This Woman Entrepreneur Found Decades of Success in Selling Cakes
Janie Clapp has perfected her recipe for a long-lasting business. By grounding herself in a love of baking, yet being ready to adapt to the times, she aims to ensure Janie’s Cakes will live on for decades to come.
Sellers, Marketers and Ambassadors, Oh My! Understanding 3 Popular Sales Strategies
Direct selling, multi-level marketing, brand ambassadors — you may have heard these terms, but what do they mean? We break down each one, and talk with an entrepreneur who’s using two of them.
Taking a Toxin-Free Nail Polish Venture to the Next Level
Beauty entrepreneur Kitiya Mischo King is crowdfunding to expand her all-natural nail polish business, Mischo Beauty.
How 4 Women Entrepreneurs Saved ‘6 Months of Errors’ and Scaled Their Businesses
Four participants in Rent the Runway’s accelerator, Project Entrepreneur, discuss how being connected to women mentors and cohorts gave them hope for the future, and a roadmap to growth.
Why Rent the Runway’s Founders Launched a Startup Accelerator for Women Entrepreneurs
The entrepreneurial duo behind the fashion startup know firsthand the importance of a strong, supportive network. Through Project Entrepreneur, they want to make sure other women have one, too.
Partnerships Help an Entrepreneur Scale Up, While Keeping Products Handmade
Entrepreneur Cordelia Smith is committed to hand-making all of Formulary 55’s bath, body and home goods. To keep up with orders at her growing venture, she has teamed up with like-minded makers.
Raising Money to Bring Kombucha to Communities of Color
Entrepreneur Milan Jordan is the brewmaster behind Cultured Kombucha, a startup focused on bringing the fermented drinks to minority communities in the Washington, D.C., area. She’s crowdfunding in hopes of spreading the health and wealth.
Black Women Entrepreneurs: Remember These 2 Tips When Building Your Brand
Here’s how black women entrepreneurs can successfully — and authentically — brand their businesses, from an expert member of the community.
A Storytelling Strategy Spells Success for a Branding Business and Its Clients
Amber Williams launched her branding consultancy, Punkyflair, with the idea that stories, not sales pitches, are the best way to reach customers. And she thinks it’s an especially good strategy for women and people of color.
Empowering and Enabling Women Actors to Realize Their Visions
In an effort to fight gender inequality, The Muse Project is giving women in theater the resources they need to tell the stories they’re passionate about.