Myles Ma of Policygenius explains how to build your own benefits package, including health insurance for small business owners.
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We've interviewed hundreds of successful women entrepreneurs about their small business journeys and what they learned along the way. Read the stories of inspiring startup founders, mid-stage strivers and established business leaders. Learn from the experiences of women business owners of every age working in every industry, from around the world. Discover the many paths women are taking to build great companies, break through barriers and cultivate economic and social good. Get ready! These everyday role models may well inspire you to start your own business, or give you killer ideas for growing the one you have. You may even feel inspired to share your startup story with us.
A Surf Therapist Builds a ‘Really Beautiful Thing’ for Trauma Survivors
Groundswell Community Project founder Natalie Small wanted to empower women through surfing in San Diego, but no one was doing it. So she created the opportunity herself.
How This Woman Entrepreneur Found Decades of Success in Selling Cakes
Janie Clapp has perfected her recipe for a long-lasting business. By grounding herself in a love of baking, yet being ready to adapt to the times, she aims to ensure Janie’s Cakes will live on for decades to come.
Sellers, Marketers and Ambassadors, Oh My! Understanding 3 Popular Sales Strategies
Direct selling, multi-level marketing, brand ambassadors — you may have heard these terms, but what do they mean? We break down each one, and talk with an entrepreneur who’s using two of them.
How to Seriously Make a Difference Through Your Work
Sure, you could have a safe and secure job in any old profession. But if you’re looking to make an impact, consider starting a social enterprise.
This Minneapolis Beekeeper Is Building a Thriving Business
Kristy Allen is no hobbyist beekeeper. Her Beez Kneez has multiple sources of revenue, and a pedal-powered invention is up next.
How 4 Women Entrepreneurs Saved ‘6 Months of Errors’ and Scaled Their Businesses
Four participants in Rent the Runway’s accelerator, Project Entrepreneur, discuss how being connected to women mentors and cohorts gave them hope for the future, and a roadmap to growth.
Why Rent the Runway’s Founders Launched a Startup Accelerator for Women Entrepreneurs
The entrepreneurial duo behind the fashion startup know firsthand the importance of a strong, supportive network. Through Project Entrepreneur, they want to make sure other women have one, too.
Feeling Lost, She Quit Her Corporate Job, Started a Social Enterprise and Reinvented Her Life
Kate Curran took a series of calculated steps to make a midlife career change and rediscover her purpose.
Partnerships Help an Entrepreneur Scale Up, While Keeping Products Handmade
Entrepreneur Cordelia Smith is committed to hand-making all of Formulary 55’s bath, body and home goods. To keep up with orders at her growing venture, she has teamed up with like-minded makers.
A Storytelling Strategy Spells Success for a Branding Business and Its Clients
Amber Williams launched her branding consultancy, Punkyflair, with the idea that stories, not sales pitches, are the best way to reach customers. And she thinks it’s an especially good strategy for women and people of color.
10 Tips for How to Market Your Business on the Cheap
Colleen DeBaise, author of two books on entrepreneurship, provides advice on small business marketing strategies.
Weathering Sickness and Staff Issues While Building a Thriving Pilates Venture
Entrepreneurial zeal put Absolute Pilates owner Allison Zang in the hospital. Here’s how she worked past illness and infighting to build a solo venture into a five-studio business.
Why an Ex-Fisherwoman Cares That Women Business Owners Are Ill-Prepared for Retirement
#ResistList: Kirsten Curry left the high seas to start her small business, Leading Retirement Solutions. And she’s not liking what she’s seeing.
Meet the Indian Entrepreneur Whose Executive Recruiting Firm Helps Women Land Top-Level Jobs
#ResistList: Dr. Uma Gautam’s “women-centric” executive headhunting firm, Bangalore-based HeadPro Consulting, is making a difference for working women in India — and soon, other Asian countries as well.